Gunna has dropped the official music video for “Pop It,” his first solo single of 2026 and the lead track from his upcoming album Splurge. Released through his new imprint SB THE LABEL (in partnership with Atlantic), the visual marks a fresh chapter for the Atlanta rapper as he steps into a new role while bringing along early label signees Casper Bluff, Nechie, and Dracc.
Directed by Spike Jordan, the nearly three-minute video opens on a tennis court with Gunna facing off against tennis star Coco Gauff. In the intro sequence, Gunna calls for another serve and tells her to “pop it,” prompting Gauff’s ace that kicks off the beat. From there the visual expands into Gunna’s signature luxury world—helicopter flights over California, beach and mansion settings, and a rotation of high-fashion looks from brands including Miu Miu and Bottega Veneta, styled by Bobby Wesley Williams and Jenna Tyson.
The track itself pairs a bouncy trap production with Gunna’s verses centered on progression, wealth, and winning—widebody Benzes, racks by the ten, ice, and the repeated “Wun for the win.” Gauff appears throughout the tennis sequences swinging her racket and riding the energy as the video transitions into the opulent scenes. Watch the full “Pop It” official video on YouTube and stream the single now ahead of Splurge.